ARE YOU THOUGHTFUL? I would like a quick show of hands (okay, not really)… How many times has someone told you (or you have told someone else) “I need a press release!”? And, that marks the extent of the solution … Continue reading Are You Thoughtful?

There has long been a belief that public relations is “free” publicity for an organization. Though hours of strategy and relationship building must be dedicated to achieving any type of publicity, the cost associated with this type of promotion is … Continue reading Sorry Folks, Public Relations is Not Free